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Building Your List with Give Away VenturesBuilding Your List with Give Away
Ventures With
the awareness of the importance of list building, comes a recent Internet
Marketing trend which was started just a couple of years ago for the mutual
benefits of all Internet Marketers and mailing list owners. This
method is more recognized as a “starting a Give Away venture”. In a
real sense, a Give Away event is much like a big time version of ad swaps. In a
nutshell, a group of mailing list owners partner together and pool in their
individual gifts in one limited-time event. Each
participating partner contributes a gift to the event. The gift can be a free
product, membership pass or a product he is already selling (if he is kind
enough to offer into the event). The
participating partner prepares a Lead Capture Page where he gives the gift in
exchange for the subscriber’s email address. In other words, in order for a
visitor to download the digital gift, he must opt in and subscribe to your
mailing list. When
the gifts are pooled together into one event (site), every partner will then
endorse the Give Away event to their own mailing lists. The
result: lots of visitors to one event as a collective effort of several
participating partners! With
so many visitors downloading gifts from one focused event, it is a true win-win
situation. This is because the visitors get to download several free gifts for
their own use and every partner gets to build their own mailing list! You
can easily get notified about a Give Away event in the making by communicating
with other Internet Marketers often or participating in Internet Marketing
discussion and Joint Venture boards.
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